The brand identity reflects the dynamic essence of padel, inspired by its Latin roots and retro influences. The logotype incorporates thoughtful details: the arching ‘Casa’ mirrors the venue’s structure, the ‘P’ resembles a racket and ball, the angled ‘L’ captures the ball’s bounce line, and the ‘d’ symbolizes the agile footwork central to the game. At the heart of the brand is the Padel Smiley, a cheerful symbol derived from the logo, expressing the playful and inclusive nature of the sport.

Through bold colors, nostalgic typography, and a design language that bridges tradition and modernity, Casa de Padel embodies the lively Latin spirit while offering a contemporary destination. Its branding sets it apart as a one-of-a-kind padel venue, where every design detail reflects the sport’s vibrancy and inclusivity. This isn’t just a place to play; it’s a hub for socializing, building community, and experiencing padel in a way that’s as unique as the game itself.