jakarta city,

PT. Visindo Graphics ID
Jl. Rindang No.4, Cipedak Jagakarsa,
Jakarta Indonesia 12630.



Scope of work

Brand Identity


Brand Identity


Rege Indrastudianto, Derrie Kleefstra, Reza Ranti, Dina Ardelina, Ratna Yuriasari, Mahdi Albart, Rival Ronaldi, Aprilia Annisa, Priska Asriani, Apri Al Yubi, Tokotype

As an organisation committed to building the future of a sovereign Indonesia through innovation rooted in the values of trust and security, PERURI continues to maintain good governance and improve people’s welfare through technology. From printing banknotes to security documents, PERURI is entering a new era, having been designated as GovTech Indonesia. To celebrate this monumental event, PERURI asked us to craft a fresh look to represent the organisation’s transformation.

PERURI’s new logo is a symbol of transformation that continues to move forward across time, beyond borders, and spreads technological innovation to all aspects of life, while strengthening Indonesia’s sovereignty. Formed from a single, spreading horizontal line, this logo symbolises their journey, achievements and future goals. Beyond the logo, we revamped their brand identity, which now features bright colours such as blues, violets, and purples, all representing the organisation’s optimism towards the future of Indonesia. Additionally, we collaborated with Tokotype to develop a custom font that perfectly complements this transformation.