Year
2024
Scope of work
Event Identity
Client
Event Identity
Team
Rege Indrastudianto, Derrie Kleefstra, Reza Ranti, Dina Ardelina, Ratna Yuriasari, Priska Asriani, Rival Ronaldi, Apri Al Yubi, The Royale & Co., Superfox Saga, Tokotype
We had the honor of redefining PERURI’s identity through “The New Face of PERURI: Innovation for a Sovereign Future”, a landmark event that celebrated their transformation into a pioneering GovTech company. As the creative partner, we were entrusted with a wide scope of creative direction, from developing striking key visuals and a powerful video manifesto to all multimedia visuals for the stage, ensuring every touchpoint reflected PERURI’s commitment to innovation and national pride.
Drawing inspiration from the essence of PERURI’s new branding, we crafted key visuals that subtly echoed its core values without revealing the full identity. This deliberate approach ensured that the event’s centerpiece—the unveiling of PERURI’s new logo—remained the highlight of the launch. The visuals seamlessly blended dynamic, data-inspired elements with motifs of cultural heritage, symbolizing the synergy of cutting-edge technology and tradition while maintaining a sense of intrigue.
This impactful project came to life through close collaboration with Superfox Saga, whose expertise in event organization ensured flawless execution. Together, we shaped an event that resonated deeply, elevating public engagement and cementing PERURI’s position as a leader in technological innovation and sovereignty.
